Discover the Real Issues
What is the biggest pain point of your customer? Can you nail down that underlying issue that you can help them eliminate? In reality, many businesses don’t understand what their market truly wants. They focus on the surface-level messages without digging deeper to identify the root problem. I don’t want you to be like those […]
Connect and Contact
Have you become isolated because of the pandemic? But I’m not really talking about social distancing here. What I mean is, have you stopped reaching out to your target audience? I see way too many business owners doing so. But the truth is, the hiding that they’re doing is only risking the future of their […]
Consistency, Charisma, and Value
I have shown you some of the best ways to connect with your audience. And now, I want to go over essential tips for this. As you know, there’s a blizzard out there for most businesses. People may be in isolation, but they’re also more connected than they’ve been. Every business is moving its marketing […]
Find People with Money and Needs
Every business has a unique selling cycle. That means you can’t sell the same way for both high-ticket and low-ticket offers. Your sales process must also look very different, depending on whether you’re a wholesaler or retailer. But that’s not all. Many other factors influence the specifics of your sales cycle. However, some principles are […]
Forget lead generation: Do this instead
When something goes wrong with your business, you might think that more leads will fix the problem. So many entrepreneurs consider leads as some kind of cure-all that will get them more money and solve any challenges. This might make sense…but only at first. The reality is that new leads can be very costly. It […]
Triple Your Income Without New Leads
I’d like to tell you a story about a successful client of mine. Well, he’s successful now. But, when he first came to me, his business was in shambles! My client owns a little massage clinic. And he had a pretty good way of generating leads. He’d put coupons for a free massage in the newspaper. […]